Graphic Design Showcase Branding
The Idea

The original sketch was drawn crudely on a crumbled-up piece of paper.
The Challenge
This branding will be posted all around Webster University’s campus and on various online platforms. How do I make something that stands out from the rest?
It needs to feel special.
There’s a lot going on in that little computer.
MY GRANDFATHER SLIGHTLY INEBRIATED DURING MY BIRTHDAY DINNER AT CHILI’S DISCUSSING THE TOPIC OF GRAPHIC DESIGN
The Proposal
DADAH’s Graphic Design students have a lot of canned heat. Their laptops are overheating, ready to explode from all the talent, care, and passion.
The idea I was set on (based on the sketch) was a CRT monitor inside a glowing orb. I want the viewer to feel the heat. Let’s see what the DADAH students have in store…
The Process









The Final
