Graphic Design Showcase Branding

The Idea

The original sketch was drawn crudely on a crumbled-up piece of paper.

The Challenge

This branding will be posted all around Webster University’s campus and on various online platforms. How do I make something that stands out from the rest?

It needs to feel special.

There’s a lot going on in that little computer.
MY GRANDFATHER SLIGHTLY INEBRIATED DURING MY BIRTHDAY DINNER AT CHILI’S DISCUSSING THE TOPIC OF GRAPHIC DESIGN

The Proposal

DADAH’s Graphic Design students have a lot of canned heat. Their laptops are overheating, ready to explode from all the talent, care, and passion.

The idea I was set on (based on the sketch) was a CRT monitor inside a glowing orb. I want the viewer to feel the heat. Let’s see what the DADAH students have in store…